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Category Archives: Corporate Reputaion

June 20, 2016

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Categories: Communications, Corporate Reputaion

The Week That Was: Crises in Communications

  SHADY DEALINGS WITH DOCTORS Two former employees of Insys Pharmaceuticals were arrested last week on federal anti-kickback charges regarding the drug maker’s only product, a painkiller spray called Subsys. Subsys, which contains the drug fentanyl, is marketed to treat...

February 22, 2016

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Categories: Corporate Reputaion, The Week That Was

The Week That Was: Crises in Healthcare Communications

GOGO NOW A “NO-GO” AT AMERICAN AIRLINES Wifi is the most sought after feature on a flight, which is why American Airlines is seeking to end its contract with wireless Internet provider Gogo. The airline filed a lawsuit with the...

January 25, 2016

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Categories: Communications, Corporate Reputaion, The Week That Was

The Week That Was: Crises in Healthcare Communications

Are Drug Companies Getting More for the Money? Are drug companies getting more for the money they contribute to patient advocacy groups? Yes, they’re buying silence in the debate on high drug pricing, according to the former Chief of Biotechnics...

October 23, 2015

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Categories: Corporate Reputaion

Alexander: Are you a slacktivist? You should be

In speaking to groups of corporate marketers and reputation managers, I often ask the crowd the question, “Are you a slacktivist?” Typically, I’m met with looks of confusion, or the remaining half of the audience goes mute, perhaps fearing judgment...