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Category Archives: The Week That Was

May 4, 2016

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Categories: The Week That Was

The Week That Was: Crises In Healthcare Communications

HOW BILLION DOLLAR DEALS WILL IMPACT YOUR HOSPITAL BILL Last Thursday, we all learned that big deal making in healthcare is not dead, as Abbott acquired St. Judes Medical and Sanofi made a hostile offer for Medivation. Abbott’s acquisition of...

April 4, 2016

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Categories: The Week That Was

The Week That Was: Crises in Healthcare Communications

PFIZER GETS PUNKED IN A NOT-SO-FUNNNY APRIL FOOLS’ Our Inboxes spilled over last Friday thanks to many of you. No, Martin Shkreli is not back… in fact, he’s uncharacteristically hunkering down. Apparently, the reason for the influx was that many...

March 28, 2016

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Categories: Corporate Reputation, The Week That Was

The Week That Was: Crises in Healthcare Communications

A STEP BACK FOR HUMANITY… AND ARTIFICIAL INTELLIGENCE Riddle me this readers, if you were an executive developer at Microsoft with too much time on your hands, what would you choose to do? The answer is clear: develop an artificial...

March 21, 2016

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Categories: Corporate Reputation, The Week That Was

The Week That Was: Crises in Healthcare Communications

THE BART TWITTER HANDLE IS #FLAWSOME As fellow straphangers, we appreciate the plight of frustrated San Franciscans as they awaited delayed trains last Tuesday when the Bay Area Rapid Transit (BART) system, was if fact, not very rapid at all....

March 14, 2016

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Categories: Corporate Reputation, The Week That Was

The Week That Was: Crises In Healthcare Communications

HAS BANKING’S BOUNTIES HIT THE UPPER BOUNDS? Perhaps. Last week, Deutsche Bank said it will cut 2015 bonuses by 17% (though it is still paying out a whopping $2.7 billion). Deutsche’s co-CEO John Cryan cited the cause for the cuts...

March 7, 2016

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Categories: Corporate Reputation, The Week That Was

The Week That Was: Crises in Healthcare Communications

Patients Paying Premiums Getting a Whole Lot of Nothing? Last week, patients and biopharmas alike got support from an unlikely ally in the battle for access to specialty medicines. The New York State Attorney General’s office issued subpoenas to 16...

February 29, 2016

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Categories: Corporate Reputation, The Week That Was

The Week That Was: Crises in Healthcare Communications

SEAWORLD STAFF SPIES ON SHAMU SUPPORTERS Have you ever been bored on a weekend and asked yourself, “I know, why don’t I go impersonate an animal rights activist on behalf of my employer who trains large mammals in captivity… and...

February 22, 2016

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Categories: Corporate Reputaion, The Week That Was

The Week That Was: Crises in Healthcare Communications

GOGO NOW A “NO-GO” AT AMERICAN AIRLINES Wifi is the most sought after feature on a flight, which is why American Airlines is seeking to end its contract with wireless Internet provider Gogo. The airline filed a lawsuit with the...

February 15, 2016

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Categories: Corporate Reputation, The Week That Was

The Week That Was: Crises in Healthcare Communications

SUPER BOWL ADS GET TACKLED Denver Broncos or Carolina Panthers? For many Americans, the winner of the big game was inconsequential compared to the commercials that aired. Considering the hype around Super Bowl advertisements, it seems inevitable that at least...

February 9, 2016

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Categories: Corporate Reputation, The Week That Was

The Week That Was: Crises in Healthcare Communications

  CONGRESS FIRES AT PHARMA The day we’ve all been waiting for did not disappoint. In fact, the rhetoric was fiery between Congressional committee members and pharmaceutical executives testifying at Thursday’s hearing on drug pricing. Convened by the Congressional Committee...