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Category Archives: The Week That Was

February 2, 2016

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The Week That Was: Crises in Healthcare Communications

COMPOUNDING PHARMA THE MOST TRUSTED VOICE IN HEALTH? “When pigs fly.” That would’ve been our response if you had asked us a year ago the likelihood that a compounding pharmacy would be among the most trusted voices in healthcare. But,...

January 25, 2016

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Categories: Communications, Corporate Reputaion, The Week That Was

The Week That Was: Crises in Healthcare Communications

Are Drug Companies Getting More for the Money? Are drug companies getting more for the money they contribute to patient advocacy groups? Yes, they’re buying silence in the debate on high drug pricing, according to the former Chief of Biotechnics...

January 18, 2016

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The Week That Was

SAY WHAT?! “Sticks and stones can break my bones but words will never hurt me.” Not true, says The New York Times. Last week, The Times asked the question: When is it better for companies and their leaders to, well,...

January 11, 2016

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The Week That Was

THE “MIDDLE” MAKING TOO MUCH TO AFFORD MEDICINE Pharmaceutical CEOs hoping to close 2015 quietly got a rude awakening smack on the cover of the Wall Street Journal’s New Year’s Eve edition. A 2,000 word, front-page feature profiled the predicament...