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Category Archives: Value

September 24, 2014

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Categories: Health, Value

Challenges in Making “Designer” Cancer Drugs a Reality

This week is the European Society of Medical Oncology (ESMO) annual congress, and the theme is ‘Precision Medicine in Cancer Care.’ Precision medicine, a scientific advancement which is rapidly changing the way we treat cancer, is the use of an...

April 15, 2014

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Categories: PRimeCut, Value

Pass the Pitch – Defining the Value of PR

I love reading Inc. Magazine and am a frequent flyer on the content rich website www.inc.com for its humor, insights & dialogue covering tech, business, leadership & innovation. Generally, its where I find ideas that inspire and people to admire...

February 24, 2014

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Categories: Strategy, Value

Pass the Pitch: Defining the Value of PR

I love reading Inc. Magazine and am a frequent flyer on the content rich website www.inc.com for its humor, insights and dialogue covering tech, business, leadership and innovation. Generally, it’s where I find ideas that inspire and people to admire...