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Tag Archives: healthcare

July 27, 2012

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Categories: Digital and Social Media

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What Exactly is this “Digital Strategy” Thing?

This one’s tricky. As a digital strategist, I ask myself this question all the time and have almost too much of a hard time explaining it when asked. The truth is that digital strategy is fairly intangible. It’s a combination...

Healthcare Communications in the Age of Inattention

The Irish physician Sir Dominic John Corrigan, famous for his early observations in heart disease, once said: “The trouble with many doctors is not that they do not know enough, but that they do not see enough.” That was 1853,...

Why Cultural Adaptation is Key to Communications Success…and More in Issue 19 of PRimeCut

After 12 months of dramatic growth and expansion for Chandler Chicco Companies, Issue 19 of PRimeCut* focuses on health communications in key global markets like Germany and China, as well as the philosophy fueling the expansion of our global footprint....

June 5, 2012

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Categories: Workplace Wellness

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Workplace Wellness is Working for American Employees

We all know how important it is to make every day as healthy as possible. But let’s face it – it’s hard work! From planning menus, to fitting in exercise and scheduling regular doctor visits, it can get overwhelming, especially...

Digital Pioneers – What Did We Learn?

One month ago, we held our first Pioneers in Digital Health event, bringing together digital thought-leaders from both the marketing and healthcare communications industries for a forum to explore the latest and greatest in healthcare and digital. While there were...

May 9, 2012

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Categories: Digital and Social Media, Technology

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We Are Not Alone…

I admit it. I get discouraged in this industry. Legal hurdles, FDA regulations, and of course the FUD Factor (Fear, Uncertainty and Doubt) all conspire to occasionally bring me down. Usually clients are the ones who get me going again....

Pioneers in Digital Health – Afternoon Recap

The presentations at Pioneers in Digital Health continued to be engaging and forward-thinking in the second half of the day. The title of session two was Digital Solutions in Healthcare and focused on innovative ways our industry can use today’s...

Pioneers in Digital Health – Morning Recap

It’s been a thought-provoking day at our Pioneers in Digital Health forum. The day started off with an introduction by our President and CEO, Bob Chandler. After a few “housekeeping” notes from our Global Head of Digital, Ritesh Patel, session...

April 24, 2012

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Categories: Digital and Social Media, Global Healthcare

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The Digital World is Changing Fast – Can You Keep Up?

I’ve been doing this digital thing for some time now. I’ve been part of and witnessed many changes in our world, some good and some bad. However, I have never seen such a swift pace of change and digital adoption...

TEDMED 2012 – The New White House CTO Joins a Host of Thinkers on the Future of Health

The list of 50 speakers for the next TedMed, to be held in Washington D.C., April 10-13, has been posted and it is, once again, a dizzying array of creative talent from a whole host of seemingly unrelated disciplines. This...